In December 2022, the Office of Local Government (OLG) released its Model Media Policy (Circular No 22-37/12 December 2022/A8427) to provide a framework to assist councils when dealing with the media.

The policy has been developed by OLG to supplement the provisions of Councils’ adopted Code of Conduct and Model Social Media Policies.

The Model Policy provides a framework to assist Council when dealing with the media and to ensure that media engagement by Council Officials is consistent, accurate and professional, and enhances Council’s reputation.

The Draft Policy specifically applies to engagement between Council Officials and the media – and supplements the provisions of Council’s adopted Code of Conduct.

The Policy provides both relevant guidance and clarity in engaging with the media and importantly ensuring the need for:

• Maintaining the accuracy, reliability, and integrity of information;
• Ensuring confidential information is managed appropriately; and
• The increased exposure and risk to reputation where information is not managed appropriately.